Email work
Developed and executed email newsletter strategy for venture-backed tech company NakedPoppy Clean Beauty. NakedPoppy was a tech-driven clean beauty e-tailer offering skincare and makeup.
NakedPoppy Clean Beauty
At NakedPoppy, I built the email newsletter program and developed, wrote, laid out, tested, and sent three content-rich newsletters per week. The newsletter drove a third of total revenue and achieved an average open rate of 55%, well above the industry average.
